Sarpes hires Kwittken & Company for product launch
by Alexandra Bruell for PRWeek
CHARLOTTE, NC: Sarpes Beverages hired Kwittken & Company to launch its Dream Water beverage line which claims to help induce sleep and relaxation. The agency plans to develop and deploy a PR campaign, including online and social media communications, product placement, event coordination, national and New York-centric consumer media relations, celebrity and influencer outreach, and trade outreach.
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