Trusted Advisor
Trusted Advisor Associates
Trusted Advisor Associates (http://trustedadvisor.com/cgreen.media), a consultancy that helps businesses build trusted relationships to improve business, approached Kwittken & Company to position CEO, Charles H. Green as thought leader in the areas of trust and collaboration in corporate America. With two books under his belt but limited media exposure, Kwittken & Company sought to aggressively increase Mr. Green’s visibility within the media.
Kwittken & Company leveraged Green’s strong writing skills and immediately began branding him as the “Collaborative Capitalist” in order to secure him several high profile byline opportunities, including a recurring monthly column with Entrepreneur.com titled “Selling Without Selling Out” (http://bit.ly/5i3aa7), and a very provocative article for BusinessWeek.com, blaming Harvard Business School for Wall Street’s collapse (http://bit.ly/Aa4HF).
The articles authored by Mr. Green have led to a number of additional media opportunities including an appearance on CNBC (http://bit.ly/3Z2Oc6), and interviews with all of the top tier business outlets.
Mr. Green’s BusinessWeek.com article even spurred a rebuttal from Harvard Business School’s Deputy Dean, Carl Kester (http://bit.ly/xWivF).
Media Placements
ENTREPRENEUR.COM
CNBC
BUSINESSWEEK.COM
